Wednesday, September 01, 2010


Dubai, arguably the best known of the seven emirates of the UAE, has announced its sponsorship of the Group One Dewhurst Stakes to be held at Newmarket (UK) on Saturday 16th October. The race is considered to be the most prestigious Group One flat race on the UK two-year-old calendar and typically produces a host of stars, often including the winter favourite for the following season’s Classic Races.

Dubai has a strong association with horseracing and is well known for hosting the world’s richest Group One horse race, the Dubai World Cup, which is now worth US$10 million and takes place in Dubai annually in March.

“The Dewhurst Stakes is traditionally the single most significant two-year-old race in Europe and is therefore a unique opportunity to showcase Dubai’s passion for horseracing,” said John Ferguson, bloodstock advisor to Dubai ruler Sheikh Mohammed bin Rashid Al Maktoum.

In addition to his role as an equine advisor, Mr Ferguson serves as Vice Chairman of Dubai-based Falcon and Associates, which is supporting Dubai’s sponsorship of the race. Falcon and Associates will be using the Dubai Dewhurst Stakes as a platform to launch a promotional campaign that will market Dubai’s highlights and advantages to audiences around the world. “Dubai: Every Day is an Opportunity” will personalise the Dubai experience for those who might be considering visiting, living and working there.

Stephen Wallis, Managing Director of Newmarket Racecourses said, “Dubai has already proven itself as a land of opportunity for horseracing and we are very pleased to welcome Dubai as our sponsor for the Dewhurst Stakes. His Highness Sheikh Mohammed has had a long and successful relationship with Newmarket Racecourses and we’re delighted that he, and Dubai, have decided to lend their support to this highly significant and world class race.”

Adding excitement to the event, there will be a special prize awarded to the “Best Dressed Racegoer.” The prize will offer two people the chance to visit Dubai during the Dubai International Racing Carnival in February 2011, with flights provided and accommodation at Jumeirah The Meydan Hotel.

– Ends –

About Falcon and Associates: Falcon and Associates FZ-LLC was established to deepen the understanding and appreciation of the vision of Dubai both nationally and internationally. Falcon delivers initiatives to help with the long-term strategic positioning of Dubai as part of the UAE, by partnering with businesses and government departments to deliver specific social, economic and trade-related goals.

About the Dewhurst Stakes: The Dewhurst Stakes is an annual Group One flat horse race for two-year-old thoroughbred colts and fillies run over a distance of 7 furlongs (1,408 metres) at Newmarket’s Rowley Mile Racecourse in October. It was first run in 1875.

About Jumeirah The Meydan: The only five-star luxury trackside hotel, provides a prime location to catch the exhilarating action of the racing season and creates a coveted travel destination all-year round. With 279 extravagantly appointed rooms and suites, Jumeirah The Meydan is the ultimate in luxury for the lover of all things equestrian.

Beethoven winning the 2009 Jumeirah Dewhurst Stakes

Winners of the 2009 Champions’ Day Best Dressed Couple prize

PHOTO CAPTION: James Miles and Abi Lewis (centre) receive details of their amazing prize from Mary McLaughlin, Sponsorship Director of the Jumeirah Group, and Derek Picot, Regional General Manager of Jumeirah UK. Flanking them are Emirates Airlines cabin crew.




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